The Select Guest
MEET | DRIA MURPHY
Featured 6.19-6.25.17 | If West Coast girls are sunny and relaxed by nature, and New York girls are dark and driven, then Dria Murphy is a perfect blend of the two. Born in Cali, she has the effervescent personality and laid-back style of life in San Fran, but as a New York transplant, she’s got the hustle and determination that only come from time spent in the Big Apple. A veteran of fashion PR, Dria spent years working with some serious heavy hitters from Calvin Klein to Topshop, before breaking out on her own with Alise Collective, her own PR and Branding shop where she gets to flex some serious creative muscle. And as one of NYC’s greatest influencers, she also gets to hang with the cool kids. And now, we get to go along for the ride. Welcome to Dria’s week.
more about dria
Dria Murphyis the founder of Alise Collective, a PR and Branding company. She is working with Google on strategic consumer events and pr within the tech and fashion industries; The Bari Studio on partnerships, marketing, and events within the fitness and wellness industries; VillageLuxe on pr within the the tech and fashion industries. Sarah Chloe Jewelry on pr and social media within the fashion and lifestyle industries; The Bevy on pr and partnerships withing the relationship and lifestyle industries. Tasting Table on food and lifestyle pr and partnerships.
Dria has held communications and PR roles at top fashion houses including Calvin Klein, Topshop, and Ralph Lauren. She helped establish a fashion tech startup, Keep, as a top player in the tech, home décor, and fashion industries through press, brand partnerships, social media, marketing, and events. She has worked with public relations teams on client management, press strategy, and event execution, and has helped build social media networks and strategic partnerships in support of brand awareness.
She is originally from San Francisco and studied at Santa Clara University.