The Select Guest
MEET | ALLI WEBB
Featured 11.6-11.12.17 | Hair. It's either a woman's worst nightmare or greatest gift. Or, more likely, something in between. But Alli Webb, founder and Chief Creative Officer of the uber-popular Drybar chain of blowout-only salons (there are almost 90 of them between the US and British Colombia with more in the works), has been on a seven-year mission to eradicate bad hair days for women worldwide. In fact, the former dog walker-turned publicist-turned fashion stylist-turned hairstylist-turned mom, started offering in-home blowouts as a way to keep one foot in the creative door when she left the hair force to start her family. What came next was kind of insane (in a good way): the side business grew into a full-on sensation and before she knew it, she was opening her first brick and mortar location in Brentwood. Obviously what's happened since then has been a gift to women everywhere, and she's a gift to us as well.
Welcome to Alli's week.
more about alli
Alli Webb founded Drybar in 2010 after spending 15 years as a professional stylist. She attended the Art Institute of Fort Lauderdale and began her career in fashion in New York City in the early ‘90s working for designer Nicole Miller. In 1996, Alli left fashion retailing to pursue her true passion — hairstyling
After training at the Toni & Guy Academy, Alli sharpened her skills as an assistant to celebrity stylist John Sahag, famous for his signature dry-cut technique. Having struggled with her own extremely curly hair, Alli was always in search of a great blowout but was often disappointed with the two available options: an overpriced blowout at a traditional salon or a less-than-desirable experience at a discount chain.
After leaving the professional hair workforce in 2005 to start a family, she decided to find a way to continue pursuing the creative side of hairstyling at a new-mom pace. Alli began offering weekly in-home blowout services for friends, but her little side business quickly grew into more than a part-time gig. The business exploded strictly by referrals from loyal clients, which led Alli to the decision to expand her mobile operation to a physical location. The first Drybar opened in the Brentwood neighborhood of Los Angeles in 2010 and was an overnight sensation.
Drybar has since expanded to over 60 locations throughout Los Angeles, New York, Las Vegas, Boston, Dallas, Houston, Chicago, San Francisco, San Diego, Atlanta, Philadelphia, Washington, DC and Vancouver, BC. Alli remains active in the business as the Chief Creative Officer at Drybar, overseeing the hiring and training of more than 3,000 stylists across the country and leading the development of Drybar’s line of styling products and tools. Drybar’s growing product line is sold through its own shops, as well as in Sephora, Nordstrom, Ulta as well as select Bloomingdale's stores throughout the U.S. and Canada.