The Select Guest
MEET | SARI SLOANE
Featured 11.26-12.2.18 | Consider this week our love letter to Southern California. Because after spending even a nanosecond there, you can’t help but feel a little looser, a little more relaxed, a little more laid back, right? And here’s the other thing: You can dress better when you’re in California. In fact west coast women just look so damn good. All the time. Perfectly lived-in t-shirts, artfully embroidered maxi dresses and buttery leather jackets — it’s effortless, boho chic at its very best. So what’s a girl to do? Move to California? Yes. Someday. But for now, here’s the next best thing to being a Cali girl yourself: Sari Sloane, founder of The Westside (ICYMI, it’s the luxury fashion boutique specializing in curating the Cali-inspired closet of your dreams). And let’s be real, if there’s *anyone* with the laurels to help you nail a look it’s Sari, who after working as a buyer at Bergdorf’s and starting her own clothing line, went on to spend 15 years as the fashion director for Intermix before opening up her laid-back luxe boutiques. We spent a week in Sloane’s fuzzy Birkenstocks getting acquainted with this momtrepreneur’s impeccable taste and we apologize to your wallet in advance. Welcome to Sari’s week.
more about sari
Hi everyone, I’m Sari. My life revolves around retail and fashion, I’m a mom of three girls, Lila, Violet and Kiki, a mom of two puppies, a jetsetter, and a yoga enthusiast. I started my career in fashion as a Buyer at Bergdorf Goodman where I then transitioned to opening my own business called Sari Cashmere and sold just about everywhere, and it was while I had my own business, I met the Founders of INTERMIX and joined their team as the Fashion Director. Now my husband, Haro, and I are founders of everafter, the one-stop shop for kids and teens, and the westside, a casual California inspired boutique for women and men. I oversee all creative aspects -the buys for both brands, setting the trends for each season, and sourcing unique products and vendors globally. Both concepts represent my personal style and lifestyle and of many modern parents out there. My approach to fashion is defined by the westside lifestyle; natural and understated yet always chic and unexpected. I’m usually in my Avocado yoga clothes layered with an oversized cardigan, a jumpsuit or jeans and a chunky sweater and furry shoes. You’ll find everything I love at both our one-stop-shop concepts, it’s the dream closet for me, Haro and my kids.