We’ve all been there: Trying to comfort a friend going through a major breakup. She won’t eat, she won’t sleep. You want to trash talk with her, but you also know that’s not productive to anyone’s sanity. You also don’t want to indulge ugly crying for hours on end (there’s a limit!). So how do you actually save your BFF from herself and get her over the ex (who, let’s face it, didn’t deserve her anyway) ? The answer: Gifts. Seriously. According to Sabena Suri, Co-Founder and Chief Strategy Officer of gift-giving service BOXFOX, there are some presents that can drag your friend back from the ex-boyfriend (or girlfriend) black hole.
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1. Cool-Girl Flowers
Getting flowers from a guy is cool, but let’s be honest, they often pick a lackluster bouquet we have to *pretend* to like. Since you definitely have better taste than that, send a classic all-white arrangement or some next-level peonies. One of my favorite vendors is Floom, which carries several unique, independent florists.
2. Salt & Straw Delivery
Ice cream is the cure-all for a broken heart — it’s just a fact. Also a fact? No one makes ice cream like Portland-based Salt & Straw. With indulgent, creative flavors and vegan options that taste anything but, this is what your BFF would want by their side while they rewatch He’s Just Not that Into You for the 13th time.
3. Curate a Spotify playlist
Nothing changes your mood faster than the perfect song. Put together a curated Spotify playlist with empowering I-don’t-want-you-back jams that will remind her why she’s so amazing (and maybe even inspire an impromptu dance party).
4. A Drybar Blowout
Things that don’t happen when you’re sad: Healthy meals, regular workouts and let’s be honest — daily showers. Perfectly styled hair? Not even on the radar. Which is why a Drybar blowout is just what the doctor ordered for an hour of uninterrupted self-care and a head of great hair.
5. "You are a Badass”
One of my favorite self-help books that doesn’t feel like “self help” is Jen Sincero’s bestseller, You Are a Badass. It reads like your best friend is telling you to snap out of your limiting beliefs and move forward with your life, which is exactly what you would want to tell your friend, but now she gets to hear it from a professional.
6. A Pause Journal
Journaling is amazing in theory, but when you’re really going through something, the idea of filling a blank page with your deepest emotions can feel a bit daunting. Which is why I’m such a fan of the Axel & Ash Pause Journal — it’s a journal with prompts, beautiful quotes and photos to make journaling more of a “guided” activity.
I might be biased, but I couldn’t end this post without mentioning sending a BOXFOX! We love to say that our company allows you to be there for people when you can’t physically be there, which is exactly what you want in this situation. The best part is, you can choose a pre-curated option like PAMPER or build a BOXFOX with all of her favorite items — like tea, a book, cozy socks, chocolate, and more chocolate, add a personalized note that we’ll handwrite on your behalf…and we’ll handle the shipping for you. We’ll do the work, you take the credit. Done and done.
Sabena Suri is Co-Founder and Chief Strategy Officer of BOXFOX a modern curated gifting company based in LA. Originally hailing from the Bay Area, she moved to Los Angeles to attend USC in 2008, where she fell in love with the city’s people, food, and of course, weather. While working in advertising brand strategy, Sabena and her two-cofounders identified an opportunity for a curated, seamless gifting solution after a friend was hospitalized and launched BOXFOX from a kitchen table in Venice, CA. In just four years, Sabena has helped grow BOXFOX into a $5.5 million dollar (and counting) e-commerce company, where she oversees long-term business objectives, partnerships, and corporate sales. Sabena has been featured in Forbes, Entrepreneur, Inc Magazine and is currently a top 10 finalist in the Women Founders Network’s Fast Pitch competition.